Kidizen Shop of the Week May 11th-17th

This week’s Kidizen Shop of the Week is Rowan’s House!


Jess’ story: Heyyyoo! I’m Jess from Minneapolis! I think of my job title as “Mommy on a Mission!” I run Socialite, a social media management company, am a health & nutrition fan, & dressing my littles is a highlight of my day!

Our Kidizen shop is Rowan’s House. Rowan is a hipster toddler looking for giggles, snacks & world peace.

His big bro, big sis, and friend’s duds make appearances too! Carefully curated collection for only the coolest kids at the park!

All-time favorite quote: “I wish I could just bake a cake out of rainbows and smiles and we could all eat it and be happy.” – Mean Girls Forum Trust Fall

I try to trust my crazy & live authentically.

Imaginary Fashion Coalition: Mindy Kaling, Jenna Lyons, Mary Kate & Ashley Olson, Brigitte Bardot, Andy Warhol, & Adrian Suncar (my Man of Honor in life).

Favorite brands: I’m a brand gypsy. My kids can be found rocking Hunter boots with Target slickers. I don’t care where it’s from or what the price tag says – cool is cool, rad is rad. Target is my happy place.

I do have a weakness for handmade leggings, Rags rompers & Mini Melissas – because they smell like Strawberry Shortcake Dolls from back in the good old days. (I concur!)

Favorite score from Kidizen: This Ralph Lauren is my fave Kidizen score yet! I bought it for $18, and Rowan wore it three times before it was too tight.

I listed it again on Kidizen & sold it in a few hours for $16. That’s a beautiful thing. Kidizen moms are a fashion fun force.


Do you have a website outside of Kidizen to share with the readers?

Instagram: rowanshouse

Personal FB:

Socialite FB: Jessica Koehler, President of Socialite Social Media

Best parenting advice received: “This too shall pass?!”

Advice for newbies on Kidizen: use lots of bright natural light & the same background when photographing your items. Cohesion is good & buyers will begin to recognize your shop simply from your photos!

Rowan’s House is currently offering a special promotion of 20% off 2 or more items, and one lucky reader will receive a visit from “the landscaper.”

(This is an inside joke on the FB Kidizen group that many of you will appreciate.)


Author: Lisa