Hi! I'm Lisa.

The Art of Resale is my love letter devoted to all things fashion, resale, upcycle, vintage, and more.

By day I do freelance web and software development! However, one of my superpowers is discovering amazing items that are fashionable, vintage, collectible and more. I love to teach my ever-growing network how to flip items for a tidy profit.

I’m obsessed with my bangs and have had them for nearly 25 years! You’re looking at one of my vices, shopping. I also love dressing up and being a chameleon and both of these can be much more affordable and profitable with resale. My wardrobe is leased, as I like to say. I won’t buy things that I can’t flip for more than I paid, 99% of the time.

This blog came to be in 2015 because I believe that everyone can make money in buying items for resale, whether online or in real life. 

Get a peek into my creative strategies to acquire quality items for less than you could ever imagine.

Stick with me as I’ll share the journey and my processes. I personally collect clothing, shoes, books, vintage, and accessories, but my knowledge is vast! The more avant-garde and quirky, the better, is what I say.

There’s still always more to learn, which keeps it exciting. Resale is also one of the quickest growing sectors, and who doesn’t want to help the planet in the process? There’s enough plastic garbage out there and it’s our civic duty to lessen our contribution.

Let me tell you about a nearly indescribable thrill. You know the feeling that I’m talking about?

The one when you’re able to score unbelievable merchandise for pennies on the dollar of their retail values?

Then there’s the exhilaration that results from paying for an entire shopping trip by selling one of the items you scored in that resale haul!

Our mission is to profit handsomely from the pre-loved goodies that we find. I’ll teach you everything I know!

Want to learn with me? 

So I’ve been reluctant to call myself a fashion blogger.

I mean, who am I (little ole me, really?) to tell you what you should or shouldn’t wear?

Fashion is yet one artistic expression and I was literally born into it, in Hollywood, CA. Note the early scowl of disapproval during my first modeling shoot.


The backstory is that my parents were stylists in the 70’s and 80’s on the infamous Melrose Avenue so of course, I learned a lot while growing up!

However, I’m not sure that we ever completely grow out of our adolescent selves!

This is what I still feel like on the inside, a little awkward but well-intentioned.




My personal belief is that that fashion shouldn’t be pretentious. There are other blogs that will shame you for what you do or don’t wear and I do think that many people take themselves and fashion a little too seriously. You know that life is much too short for that and with that, I’ll mind my own business.

Yet it’s uncanny how some trends come back. Note the dark tights with white gladiator shoes in this pic. Sweet pink flight jacket, though. Maybe I’ll try to recreate this look sometime soon!

Life’s too short to not do what you want to do, as long as it doesn’t harm others.


How long have you been blogging?

I’ve been blogging since the days of Livejournal. I recently revisited a couple of entries and whoa boy. Silly and embarrassing. Let’s not even go there with Friendster, MySpace, etc.

What is your ethnicity? 

It’s much easier to show you the results from 23 and Me. I guess I’m a mostly Eastern European mutt?


What products do you use and recommend? How can I take better care of my skin? 

As a beauty professional on semi-permanent hiatus, I hear this a LOT. I’m still the go-to for friends and their friends, in terms of advice about aging, skin care, sun protection, makeup, and a whole lot of other things, come to think of it!

I’ve retained my esthetician license in California and I have worked with and tried countless products.

Disclaimer: there are affiliate links throughout my site, so if you see something you like and make a purchase, you can help keep this site stay afloat as I’ll receive a small commission.

The best thing that you can do to help prevent the appearance of premature aging is to dutifully use sunblock daily and reapply often. Here’s what I’ve used and loved.


Here’s what I use for makeup and skincare.


If you have any questions, feel free to reach out via Twitter or Instagram.